REVIEW: THEY’RE REAL! PUSH UP LINER FULL COLOR

Originally launched in a single matte black shade, They’re Real! Push-up Liner now also comes in rich colors of brown, bue , purple and green. I love colorful eyeliners so I was pretty excited to do a review on this.

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PACKAGING

The twist-up packaging is intended to keep the gel-cream formula from drying out and offers a new way to apply the eyeliner without the need of a separate brush.

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Once you open the cap, you’ll see  an orange plug on the end of the liner tip. Remove it and start twisting the base to get the formula to come out.

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For some, it will take a bit of practice to master applying this eyeliner as smoothly as you want, but once you do, you may find the slanted point helpful in creating the prefect Ariana Grande cat-eye look.

TEXTURE

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The fragrance-free formula is creamy and super pigmented. One twist is enough for one eye application. If you layer it, it tends to break down and become flaky. Also,it dries pretty fast so better practice first to get that smooth line.

What I love about this eyeliner is that it doesn’t budge at all . In fact, it stays on so well that you’ll definitely need an oil-based makeup remove (Try using They’re Real! Remover. – a creamy gel formula that dissolves the makeup without tugging the delicate eye area.) to get it off as a cleanser or water.

PRO-TIPS:

  • To get a smooth line, always click and wipe away the product that sits in the tip before applying because it somewhat hardens.
  • Always tight-line your eyes to make your lashes fuller and your eyes bigger.

Overall, They’re Real! Push-up Liner in Full Color is such a convenient product for girls-on –the-go. At first try, it took me at least 20 minutes to perfect the winged liner look but with a little bit of practice, I believe that it can be a staple eyeliner in one’s personal makeup kit.

Price: P 1,300.00

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REVIEW: THEY’RE REAL! PUSH UP LINER FULL COLOR

BENEFIT’S THEY’RE REAL: NOW IN COLOR!

In 2011, Benefit Cosmetics launched They’re Real jet black mascara which became the #1 Prestige Mascara in the US and the #1 Selling Prestige Makeup in the UK. Three years later, They’re Real Push-Up Liner in matte black was introduced to the family, which became the #1 Prestige Eyeliner in the US.

So what’s next for Benefit? Midway into this year, Benefit has delivered another product game-changer- a whole new range of They’re Real Mascara and Push-Up Liner in bold but wearable colors.

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Benefit Cosmetics Philippines officially launched these new colourful additions to They’re Real! Franchise at Black Sheep in Bonifacio Global City. For mascaras, they added blue and brown shades, and more exciting palette of blue, purple, green and brown for eyeliner.

See anyone familiar? Yes, that’s Me. I am truly honored and grateful to be one of Benefit Cosmetics PH’s Theyre Real GLAMbassadors.

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Here we are posing beside our portraits which were photographed by the talented Samantha Valenciano. Each of us wore an assortment of FreshLook contact lenses to complement the different hues of eyeliners and mascaras.

(L-R: Angela Nopomuceno, Nikki Duque, Samantha Valenciano, Czari Domingo, Rima Ostwani, Janeena Chan) * Arisse de Santos was MIA that day.

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Benefit is known for rowing fun, exciting and unique events. This time, they collaborated with Mystery Manila where guests had to solve crossword puzzles, Algebra equations, and search secret passwords to win limited edition Benefit goodies. Our brains totally had a workout. Haha

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Marketing Maven, Tasha Santos, giving a brief introduction.

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Then, Benefit Cosmetics PH Brand Manager, Donna Shaw formally introduced the new They’re Real! Mascaras and Eyeliners in rich wearable shades.

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  • Beyond Brow mascara and liner: the ultimate brown for a carefree, natural look.
  • Beyond Blue mascara and liner: bright and sexy for a playful, party mood.
  • Beyond purple liner: perfect when you’re feeling frisky.
  • Beyond green liner: suits a more daring mood.

My next blog entry will be a full in depth review and a makeup look using these products so stay tuned 🙂

Couldn’t resist getting a photo with this artwork by illustrator, Tammy De Roca.

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Again, thank you very much Benefit Cosmetics PH! It’s truly an honor to be part of this family!

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BENEFIT’S THEY’RE REAL: NOW IN COLOR!